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Home / In-Person Classes / The Creative Shift: Building a Business That Feels Like You

The Creative Shift: Building a Business That Feels Like You

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October 4th | 2:00pm - 3:45pm

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As creatives, we’re often handed business advice that feels... off. Cookie-cutter strategies, salesy scripts, and one-size-fits-all formulas don’t always translate to the work we do—or the heart behind it.
In this empowering business session, Danielle Kaminski and Renee Smith will show you how to take the best parts of traditional business advice and reshape them into something that works for you. Whether you’re building a brand from scratch or refining what’s already in motion, this class will help you create a business that aligns with your personality, values, and creative process.
What You’ll Learn
Videos for Social Media: How to share your process, story, and products in a way that feels natural—not performative.


Email Marketing: What to say, how to say it, and why your email list might be more valuable than your follower count.


Selling with Confidence: Where to sell your work (online and in person), how to connect with customers, and how to talk about what you make.


Pricing with Purpose: How to build a pricing model that supports your lifestyle, honors your time, and makes sense for your market.


This isn’t about turning yourself into a marketing machine—it’s about discovering a rhythm and structure that actually fits you, so your business can grow with joy, sustainability, and soul.